What? Web 3.0?

Most people are still getting used to Web 2.0. However a conversation I had today made me realise we are on the cusp of Web 3.0. To quote the clever chaps i had coffee with, It’s no longer about content, it’s all about context.

Nice. When content is ubiquitous, when citizen journalism becomes a commodity, when opinion blends with advertisement and when wikipedia fact melds with fiction we have moved past content. In fact content is no longer a differentiator. Everyone has content. So what?

Context is everything. The right info at the right time at the right place. Web 3.0

Nice. I like that.

Michael Johnson