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Cogentum Blog

Polaroid and the risk of downsizing!

February 3rd, 2009 · 1 Comment

Did you ever buy a Polaroid instant camera?
Probably.
If you did, and many did, you probably marvelled at the film and the organic process involved in taking pictures.
You weren’t the only one. Polaroid film also gained a massive following amongst professional and amateur photographers who valued its unique characteristics. Specifically they loved the freedom the film [...]

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Tags: Employment and Culture · Innovation theory · Organic Growth · Retail · consumer electronics